# Improve Marketing Copy with Seven Focused Sweeps

Marketing copy often loses clarity, consistency, credibility, or persuasive force during revision. This skill applies seven focused editing sweeps while preserving the original message and brand voice.

## Install

```bash
npx skillstore add sickn33/copy-editing
```

## Metadata

- Status: approved
- Slug: sickn33-copy-editing
- Skillstore revision: r2
- Version status: missing
- Tree hash: 5786572675fd79365207b55e14554b9da58fbc8e6b7a45b936b5e38448e584a6
- Author: sickn33
- GitHub username: sickn33
- License: MIT
- Repository: https://github.com/sickn33/antigravity-awesome-skills/tree/main/skills/copy-editing
- Ref: f9e2c34b4f19c7f3e6b0a1e93227b5f77cc12526
- Supported tools: Claude, Codex, Claude Code
- Audit status: complete
- Agent install advisory: allowed
- Manual install advisory: allowed
- Artifact signature: available
- Audit attestation: unavailable
- Human verification: not\_verified
- Quality score: 79
- Quality tier: bronze
- Public page: https://skillstore.pages.dev/skills/sickn33-copy-editing
- Manifest: https://skillstore.pages.dev/api/skills/sickn33-copy-editing/manifest

## Capabilities

- Reviews existing copy for clarity, ambiguous wording, jargon, and missing context.
- Checks voice and tone consistency across sentences, paragraphs, and sections.
- Connects product features to reader benefits and flags claims that lack supporting evidence.
- Identifies vague language and recommends concrete wording, examples, numbers, or timeframes.
- Evaluates emotional impact, objections, trust signals, and calls to action.
- Presents specific edits with reasons and rechecks earlier sweeps after each revision.

## Use Cases

- Refine Campaign Copy: Improve email, advertisement, or landing-page copy while preserving the campaign message and established brand voice.
- Strengthen Product Messaging: Turn feature-heavy product copy into clear, benefit-led language and identify claims that need evidence.
- Standardize Editorial Reviews: Apply a repeatable seven-sweep process across team drafts and explain each recommended change.

## Prompt Templates

### Run a Clarity Check

```
Review the copy below for clarity. Identify confusing sentences, jargon, ambiguous references, and missing context. Suggest focused edits that preserve the original meaning.

Copy: [paste copy]
```

### Align Voice and Tone

```
Edit this copy for a consistent [brand voice] tone. Mark unexpected shifts, explain each issue, and propose revisions without changing the core message.

Copy: [paste copy]
```

### Complete Seven Sweeps

```
Apply all seven copy-editing sweeps to this [content type] for [audience]. The goal is [goal], and the desired action is [action]. Present findings by sweep, then provide revised copy.

Copy: [paste copy]
```

### Audit Claims and Conversion Barriers

```
Audit this copy for unsupported claims, vague benefits, weak proof, emotional relevance, objections, trust signals, and call-to-action friction. Separate verified facts from recommendations. Do not invent evidence. Recheck clarity and voice after revising.

Copy: [paste copy]
Available evidence: [list sources]
```

## Limitations

- Focuses on existing copy and does not replace full copywriting or page strategy.
- Cannot verify statistics, testimonials, guarantees, or product claims without reliable source material.
- Requires the audience, goal, desired action, and brand voice for a precise review.
- Recommendations still require legal, compliance, accessibility, and subject-matter review when applicable.

## Best Practices

- Provide the copy goal, target audience, desired action, brand voice, and available evidence.
- Review one sweep at a time and explain why each proposed edit improves the copy.
- Confirm that later edits preserve clarity, voice, factual accuracy, and the original message.

## Anti Patterns

- Do not request a full rewrite when the original message or voice must remain intact.
- Do not add numbers, testimonials, guarantees, or outcomes that the provided evidence does not support.
- Do not optimize emotion or urgency in ways that hide costs, risks, conditions, or material facts.

## Security Audit

- Audited at: 2026-07-23T21:38:21.905\+00:00
- Summary: Static analysis reported no suspicious patterns, and the source contains only editorial guidance in SKILL.md. Manual semantic review found no prompt injection, data-exfiltration intent, executable behavior, or business-logic abuse.

## Stats

- Views: 154
- Downloads: 72
- Favorites: 1
- Popularity score: 0