# Create Product Marketing Context

Marketing work slows down when product positioning, audiences, and proof points are scattered. This skill creates one context document that other marketing workflows can reuse.

## Install

```bash
npx skillstore add coreyhaines31/product-marketing-context
```

## Metadata

- Status: approved
- Slug: coreyhaines31-product-marketing-context
- Version: 1.0.0
- Author version: 1.0.0
- Skillstore revision: r1
- Version status: valid
- Tree hash: 3fe9c4a8949dbe1fe182824b259d3ccb9ba4a9b59d404af1da19f27800ddfb60
- Author: coreyhaines31
- GitHub username: coreyhaines31
- License: MIT
- Repository: https://github.com/coreyhaines31/marketingskills/tree/main/skills/product-marketing-context/
- Ref: d11af420e07cd866fe39cfa937efef3223896c06
- Supported tools: Claude, Codex, Claude Code
- Audit status: complete
- Agent install advisory: allowed
- Manual install advisory: allowed
- Artifact signature: available
- Audit attestation: unavailable
- Human verification: not\_verified
- Risk factors: external\_commands
- Quality score: 80
- Quality tier: silver
- Public page: https://skillstore.pages.dev/skills/coreyhaines31-product-marketing-context
- Manifest: https://skillstore.pages.dev/api/skills/coreyhaines31-product-marketing-context/manifest

## Capabilities

- Checks whether an existing product marketing context file is present.
- Summarizes the current context and asks which sections need updates.
- Auto-drafts a first version from repository documents and marketing copy.
- Guides a conversation through positioning, audience, differentiation, objections, customer language, proof, and goals.
- Creates a structured Markdown context document for reuse by other marketing skills.
- Asks for review before saving the completed context file.

## Use Cases

- Prepare Launch Messaging: Build a shared context before drafting launch pages, emails, and sales notes.
- Align Product Positioning: Capture audience, pain points, competitors, and differentiation in one file for repeatable messaging work.
- Refresh Existing Context: Review the saved context and update sections when the product, market, or proof points change.

## Prompt Templates

### Create Context From Scratch

```
Create a product marketing context document from scratch. Ask me one section at a time and confirm each section before moving on.
```

### Draft From Repository

```
Draft a first version of my product marketing context from the repository. Use README files, docs, landing pages, and package metadata when available.
```

### Update Key Sections

```
Review the existing product marketing context. Help me update target audience, differentiation, objections, and proof points without changing unrelated sections.
```

### Prepare Campaign Context

```
Audit the product marketing context for campaign readiness. Identify weak sections, missing proof, unclear positioning, and customer language that needs more detail.
```

## Limitations

- Quality depends on available repository content and user input.
- It cannot verify competitor claims, customer quotes, or performance metrics independently.
- It needs file access to create or update the saved context document.
- It is not a replacement for customer interviews or market research.

## Best Practices

- Provide real customer quotes when possible.
- Review the generated context before other marketing skills rely on it.
- Update the context after pricing, positioning, or target audience changes.

## Anti Patterns

- Do not invent proof points or customer quotes.
- Do not answer every section at once if details are uncertain.
- Do not save broad claims that sales or support teams would dispute.

## Security Audit

- Audited at: 2026-07-06T06:56:11.055\+00:00
- Summary: All nine static findings are false positives caused by Markdown backticks, a fenced template, and ordinary product marketing wording. No evidence found of prompt injection, data exfiltration, network access, credential access, or executable command instructions in SKILL.md.

## Stats

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- Downloads: 11
- Favorites: 0
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