Compétences evp-craft
📩

evp-craft

RĂ©vision du contenu r1 SĂ»r ⚙ Commandes externes📁 AccĂšs au systĂšme de fichiers

Craft EVP Messaging for Your Audience Awareness Tier

Generic value propositions can miss the pain and awareness level of a specific audience. This skill drafts three concise alternatives and checks their specificity and fit.

Prend en charge: Claude Codex Code(CC)
Maintain this Skill? Claim it đŸ„‰ 77 Bronze

Installer avec mon Agent

Copiez cette demande dans votre Agent. Elle contient la page Skill de référence et le manifeste.

Demande d’agent
Review the Skillstore skill "evp-craft" from https://skillstore.io/skills/cmj-hub-evp-craft.md and its manifest at https://skillstore.io/api/skills/cmj-hub-evp-craft/manifest. Verify the artifact. You may proceed after verification, subject to the environment's own policy.

Votre Agent doit toujours présenter son plan et demander toute confirmation exigée par la politique de sécurité.

Ressources lisibles par les agents

Utilisez ces liens lorsqu’un Agent IA, un crawler ou un script a besoin d’un contexte propre au lieu de lire toute la page.

Détail Markdown GET /skills/cmj-hub-evp-craft.md manifest signé GET /api/skills/cmj-hub-evp-craft/manifest lockfile signé GET /api/skills/cmj-hub-evp-craft/lockfile

Tester

Utilisation de « evp-craft ». Draft a Tier 3 EVP for agency owners facing unpredictable pipelines. Outcome: 14 qualified meetings monthly. Tradeoff: hiring more sales representatives.

RĂ©sultat attendu:

  • Outcome-led: For agency owners facing unpredictable pipelines, we deliver 14 qualified meetings monthly without hiring more sales representatives.
  • Tradeoff-led: For agency owners facing unpredictable pipelines, we deliver 14 qualified meetings monthly without adding sales headcount.
  • ICP-led: Agency owners with unpredictable pipelines use us for 14 qualified meetings monthly without hiring more sales representatives.
  • Recommended primary: Outcome-led, because the supplied meeting target makes the result concrete.
  • Proof needed: Evidence supporting the supplied monthly meeting target.

Utilisation de « evp-craft ». Critique this EVP for agency owners at Tier 3: We help businesses grow faster with innovative solutions.

RĂ©sultat attendu:

  • Word count: 8.
  • Tier-fit: Unclear; the line does not name a solution or define the audience.
  • Issues: The audience is broad, the outcome is unmeasured, and the tradeoff is missing.
  • Rewrite requires: A concrete outcome, the prospect pain wording, and an avoided tradeoff.
  • Next question: What measurable result can you substantiate for agency owners?

Audit de sécurité

Sûr
v1 ‱ 03/10/2026 Ouvrir le rapport versionnĂ©

All 14 static findings are false positives: Markdown backticks mark identifiers and output templates, not shell execution. The fixed relative paths reference framework documentation, not sensitive files. No evidence found of prompt injection, credential access, exfiltration, or destructive instructions in SKILL.md.

1
Fichiers analysés
139
Lignes analysées
0
ÉlĂ©ments Ă  examiner
0
Faux positifs ignorés

Facteurs de risque

⚙ Commandes externes (12)
SKILL.md:17 SKILL.md:27 SKILL.md:37 SKILL.md:38 SKILL.md:39 SKILL.md:40 SKILL.md:41 SKILL.md:43 SKILL.md:90-115 SKILL.md:115-121 SKILL.md:121-133 SKILL.md:133-137
📁 Accùs au systùme de fichiers (2)
SKILL.md:27 SKILL.md:137
Le dernier audit statique et sĂ©mantique terminĂ© n’a dĂ©tectĂ© aucun constat de sĂ©curitĂ© confirmĂ©. Cela ne prouve pas que le skill est sans effets secondaires.
Audité par: codex
Partager et citer ce rapport

Partagez le rapport d’évaluation versionnĂ©, le badge neutre, la carte intĂ©grable et les citations. Skillstore prĂ©sente les preuves sans dĂ©cider si ce Skill est sĂ»r.

Ouvrir le rapport versionné
Évaluation de sĂ©curitĂ©

Copier le lien du rapport

https://skillstore.io/skills/cmj-hub-evp-craft/audits/1?utm_source=security_passport&utm_medium=share&utm_campaign=versioned_report

Badge Markdown

[![Skillstore security assessment](https://skillstore.io/badges/skills/cmj-hub-evp-craft/security.svg)](https://skillstore.io/skills/cmj-hub-evp-craft?utm_source=security_passport_badge)

Badge HTML

<a href="https://skillstore.io/skills/cmj-hub-evp-craft?utm_source=security_passport_badge"><img src="https://skillstore.io/badges/skills/cmj-hub-evp-craft/security.svg" alt="Skillstore security assessment" loading="lazy"></a>

Carte intégrable

<iframe src="https://skillstore.io/embed/skills/cmj-hub-evp-craft.html" title="Skillstore Security Assessment" sandbox="allow-popups allow-popups-to-escape-sandbox" loading="lazy" referrerpolicy="no-referrer" width="420" height="180"></iframe>
Citations académiques (APA · BibTeX · CFF)

Citation APA

cmj-hub. (2026). evp-craft security audit report (audit version 1) [Author version unspecified]. Skillstore. https://skillstore.io/skills/cmj-hub-evp-craft/audits/1

Citation BibTeX

@techreport{cmj-hub-cmj-hub-evp-craft-2026, author = {cmj-hub}, title = {evp-craft security audit report (audit version 1)}, institution = {Skillstore}, year = {2026}, number = {1}, url = {https://skillstore.io/skills/cmj-hub-evp-craft/audits/1}, note = {Author version unspecified} }

CITATION.cff

cff-version: 1.2.0 message: "If you use this Skill, cite its author and this versioned security audit report." title: "evp-craft security audit report (audit version 1)" version: "unspecified" type: report authors: - name: "cmj-hub" date-released: "2026-10-03" url: "https://skillstore.io/skills/cmj-hub-evp-craft/audits/1" identifiers: - type: other value: "skillstore:cmj-hub-evp-craft:audit:1" description: "Skillstore immutable audit report identifier"

Score Skillstore

Pourquoi ce score Niveau de confiance des preuves: Moyen
55
Architecture
85
Maintenabilité
87
Contenu
65
Communauté
83
Conformité aux spécifications

Ce que vous pouvez créer

Develop segment-specific positioning

Compare three EVP angles for a defined customer segment and one awareness tier before selecting a primary message.

Prepare prospect conversation openers

Draft concise sales openers using prospect pain, a concrete outcome, and a specific tradeoff.

Review page messaging

Critique an existing headline or tagline for word count, audience fit, and specificity, then rewrite it in the same voice.

Essayez ces prompts

Choose an awareness tier 
Help me choose a Schwartz awareness tier for [audience]. They describe their problem as [pain] and currently know [solutions or products]. Ask for missing details.
Draft three EVP variants 
Draft three EVP variants for tier [1-5]. ICP: [segment]. Pain: [prospect wording]. Outcome: [specific result]. Tradeoff: [avoided cost]. Proof: [optional evidence]. Keep each within 22 words.
Critique an existing EVP 
Critique this EVP: [text]. Intended audience: [segment]. Intended tier: [1-5]. Report word count, actual tier fit, and specific issues. Rewrite it in the same voice.
Select a primary message 
For tier [1-5], generate three variants using [ICP], [pain], [outcome], [tradeoff], and [proof]. Check every criterion, recommend a primary, and explain suitable placements. Identify unsupported claims without inventing evidence.

Bonnes pratiques

  • Use prospect language for pain and name a customer segment that excludes poor-fit audiences.
  • Provide a concrete outcome and supporting evidence before selecting copy for publication.
  • Review every variant against the 22-word limit, specific tradeoffs, and the selected awareness tier.

Éviter

  • Drafting an EVP without a clear prospect pain statement.
  • Replacing concrete outcomes with vague claims such as improve or grow.
  • Using product-aware messaging for an audience that only recognizes its problem.

Foire aux questions

What does this skill produce?
It drafts three EVP variants for one awareness tier, recommends a primary, and suggests placements and supporting proof.
What information should I provide?
Provide the awareness tier, specific customer segment, prospect pain, concrete outcome, and avoided tradeoff. Supporting proof is optional.
Must each variant contain exactly 22 words?
No. The validation table specifies a maximum of 22 words for each variant.
Can it improve an existing EVP?
Yes. The critique workflow reports word count, tier fit, and issues, then requests a rewrite in the original voice.
Can I invoke evp-craft directly?
The skill declares itself non-user-invocable. The parent evp skill loads it for tier-specific drafting requests.
Does it verify outcomes or proof?
No. It uses supplied information and requests aligned proof, but it does not independently validate claims or guarantee conversion results.

Détails du développeur

Auteur

cmj-hub

Licence

MIT

RĂ©vision Skillstore

r1

Avis de version

L’auteur n’a dĂ©clarĂ© aucune version.

DĂ©pĂŽt

https://github.com/cmj-hub/claude-evp/tree/dd75ba1353e0b76684398435f403006b06a9ef13/skills/evp-craft

RĂ©f

ff55fd87d71bb4d107911515793162918d5c6520

RĂ©cence de maintenance

03/10/2026

Utilisation

0 téléchargements · 0 vues

Structure de fichiers

📄 SKILL.md